Types of CRM Systems are software applications that help businesses manage their customer relationships. They provide a centralized platform for storing and tracking customer data, and they can be used to automate marketing, sales, and customer service processes. There are many different types of CRM systems available, each with its own unique features and benefits. The most common types of CRM systems include:
- Operational CRM systems
- Analytical CRM systems
- Collaborative CRM systems
Operational CRM systems are designed to help businesses manage their day-to-day customer interactions. They provide tools for tracking customer contact information, recording customer interactions, and managing sales pipelines.