CRM with text messaging enables businesses to communicate with their customers via SMS, allowing for quick and personalized interactions. It integrates text messaging capabilities into a customer relationship management (CRM) system, enabling businesses to send targeted messages, track customer engagement, and automate communication.
CRM with text messaging offers several benefits, including improved customer engagement, increased sales conversions, enhanced customer support, and streamlined communication. Historically, businesses relied on email and phone calls for customer communication, but text messaging has emerged as a preferred channel due to its high open rates and immediacy.